A limited edition created to give people a reason to switch the lights off for Earth Hour — and to enjoy doing it.
Cannes Lions 2017 — Design Shortlist. Care Latex Limited Edition, Earth Hour. The approved award board is shown below.
We wanted to give people a reason to switch off the lights during Earth Hour — but we wanted them to have fun doing it. So we approached Care Condoms with an idea: sixty unique designs, one for each of the sixty minutes of darkness.